Search analytics involve tracking what users search for in your knowledge base, which searches return "null results," and which articles are most (and least) effective at resolving queries.
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How do "null result" reports drive content roadmaps?
When users search for a term and find nothing, it's a direct indicator of a content gap. Support Ops can use these reports to prioritize new article creation based on actual user demand.
Knowledge Challenge
Mastered Knowledge Base Search Analytics? Now try to guess the related 6-letter word!
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