Glossary

Ethical AI in Customer Service

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Ethical AI involves ensuring that AI systems are transparent, unbiased, and respect the privacy and dignity of the customers they serve.

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Should you always tell a customer they are talking to an AI?

Yes. Most ethical frameworks (and some emerging laws) require transparency. Customers react poorly when they discover they've been "tricked" into thinking a bot was a human, which destroys brand trust.

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